Ian Poulter announced yesterday via Twitter that he is moving to Titleist from Cobra/Puma. While not totally unexpected, this was a quick move for Mr. Others had speculated that he may move to Wilson or Srixon, based on the need for these companies to have a European star on staff. The ZL is one of our most technologically advanced drivers, which is why Ian [Poulter] plays it.' Well part of the reason. Another is simply the look. 'It's really very cool,' said Poulter.

Poulter and his Titleist TS3 driver (Getty Images) Related: The 42-year-old is a Titleist ambassador andusing a full set of Titleists, barring the famous he used to great effect at the Medinah Ryder Cup in 2012. That putter has been back in the bag for 2018 and helped him to a victory at the Houston Open plus many other good finishes, including a T5th at the WGC-Dell Match Play, T7 at the RBC Heritage, T8 at the Italian Open and T10 at the WGC-Bridgestone Invitational. He currently uses the as well as a 917F2 3 wood. Kef replacement drivers for mac. He also carries a and a Titleist 716 T-MB 4 iron. Related: His irons are the new s from 5-PW.

Cobra_sole_plate_300.jpg Indeed. Shortly after Poluter told Cobra that he would be putting the driver in play this week, the company announced that it was introducing the club in very limited supply (500 units) at a cost of $625 with each driver marked with a production serial number.

The Limited Edition ZL Driver utilizes a multi-material construction and an adjustable hosel and comes with an all-white Fujikura's Motore Speeder shaft as well as an all-white Golf Pride Tour Wrap 2G grip. Although the club may seem outside the mainstream, the idea of limited-edition special products is not new for Puma, which recently acquired Cobra Golf.[#image: /photos/55ad72d3b01eefe207f69702] White-ZL-Address_V1B[1].png 'Puma has a history of introducing special-edition products to create buzz and create a closer relationship with their consumers,' said Cobra spokesman Todd Colburn. 'But they only do it with a product that authentic and rooted in performance. The ZL is one of our most technologically advanced drivers, which is why Ian [Poulter] plays it.' Well part of the reason.

Another is simply the look. 'It's really very cool,' said Poulter. 'It's unique and different than any driver I've seen.'

Michael Johnson*.